About UDG
Ultimate. DJ. Gear.
UDG was founded in the Netherlands in 1999 by Michael Schmeitz. His journey in DJ culture began in 1988 with a DJ record shop, where he saw first-hand the practical challenges DJs faced when travelling with vinyl.
As international gigs became more common, heavy plywood flight cases proved inconvenient for air travel, and lost checked luggage could leave DJs arriving at venues without their music. This led to the creation of the first UDG SoftBag: a lighter, practical solution that allowed DJs to carry their records safely on board.
From that moment on, UDG has focused on creating smart, durable, and stylish gear designed to move with DJ culture. From vinyl and CDs to digital and streaming setups, UDG continues to evolve alongside DJs worldwide.
ULTIMATE quality & protection
Designed for DJs
GEAR for lifestyle & performance
UDG Gear
Built For The Road. Ready For The Booth.
UDG Gear is engineered for the world’s most relentless travelers: professional touring DJs, musicians, and producers. Born from over 2 decades of experience in the heart of DJ culture, every bag and case we craft is built to create the ultimate protection.
UDG stands for ultimate quality, innovation, style, and uncompromising durability. Today the UDG product lineup has grown to a vast range of bags, cases and equipment to suit every need.
From home streams to club booths and festival mainstages, DJs worldwide trust UDG to protect the gear, vinyl, and setups that drive their sound.
UDG specializes in ultimate no-compromise gear protection solutions for no-compromise artists.
Thank you for carrying UDG.